Show Vouchers, West End Musicals

Parfumerie

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"Parfumerie" is a romantic comedy musical set in 1930s Budapest, Hungary. The story revolves around the employees of a prestigious perfume shop, where the charming and charismatic George Horvath works as the head clerk. He and his colleagues often bicker and quarrel, but they all share a love for their work and a passion for romance. However, things take an interesting turn when George discovers that his anonymous pen pal, with whom he has been exchanging romantic letters for months, is none other than his co-worker Amalia Balash.

As the plot thickens, George and Amalia's relationship becomes more complicated, especially when they begin to unknowingly compete for a promotion to become the shop's manager. Meanwhile, other love stories unfold among the characters, including the shop owner's affair with a wealthy businessman and the young delivery boy's infatuation with a flirty saleswoman. In the end, the characters come to realize the importance of honesty, communication, and true love in their lives.

The musical is based on the 1937 play "Parfumerie" by Hungarian playwright Miklós László, which has also been adapted into several films, including the beloved classic "The Shop Around the Corner." The show features a score by Jerry Bock and Sheldon Harnick, best known for their work on "Fiddler on the Roof," and a book by Joe Masteroff. "Parfumerie" premiered on Broadway in 1963 under the title "She Loves Me," and has since been revived multiple times in the United States and around the world.

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